newsletter marketing strategy

Why should you offer a Newsletter?

You can find Newsletters pretty much everywhere. But what exactly is a Newsletter and why should you use one? What’s a Newsletter A newsletter is regularly distributed via email about a main topic of interest of its subscribers. It is a specific channel used to communicate directly with your target. Unlike emails which tries to…

LInkedin B2B strategy

B2B Strategy with Linkedin

LinkedIn is most definitely THE professional social network. Very often underestimated by marketing professionals, it could be a great source of traffic and potential customers. The main reason you probably don’t use LinkedIn to its full potential yet is because you don’t really know how to benefit from it. So let’s look at what you…

content marketing Shoreline WA

Content Marketing 101

What is Content Marketing? When someone is doing a search on the internet, on Google for example, they type a specific search that is relevant to what they are looking for. The results are based on what the most relevant to you based on the keywords you typed. If your search engine optimization is done…

responsive web design Shoreline WA

Why you NEED a mobile friendly website

It’s been years now that use of mobile devices has been increasing and increasing. Soon enough most people will browse the internet on their phone or tablet or even phablet. Consumer’s habits have changed let’s face it. They jump from one device to another. Apple understood that trend and let you start one task on…